Analysing professional idents

This is the ident for Disney. The castle is recognizable as it it a real place known by children and adults. The castle looks magical which refelcts the genre of most Disney films which is fantasy.
It only uses two colours blue and white. This is effective as it makes the writing stand out, and is simple and easily recognizable. The colour blue also generally symbolizes peacefulness which is a message they want to give to the children. Light blue is also known as a mixed gender colour, so it appeals to a wider target audience of children.

The music uses different chimes which again gives the feel of fantasy and magic. It slowly builds up and becomes louder with the more instruments added, creating excitement for the viewer. This is important as it engaging the viewer and sets the mood for the rest of the film.

From all age groups the Disney ident is recognized and from all these things as they have always been the same since Disney began, which was a long time ago. For adults it will bring back memories and may even make them feel nostalgic.